1. Diagnose the canvas
Map natural level, previous color, porosity and condition before deciding what the formula needs to change—and what the hair can safely support.
Hair color formulation · professional education
Hair color formulation that starts with the canvas
A formula only makes sense in relation to the hair in front of you. Blondr teaches a repeatable way to read the canvas, define the target and choose depth, tone and product with intention.
Concise videos At your own pace With Ida Gunell
Blondr Education
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Hair color formulation
Watch the technique with Ida
Read natural level, artificial pigment and underlying warmth
Account for porosity and uneven color history
Choose depth, tone and developer for a defined purpose
Document formula, timing, canvas and result together
From theory to client history
A formula becomes useful when you can find the full story again.
Use Blondr’s brand-independent formula app to keep each zone, ratio, timing and observation connected to the client.
Explore the formula appFrom knowledge to craft
You learn more when you know what to look for.
Move from copying shade numbers to understanding the decisions that make a formula work—and save the full context so you can improve it next time.
2. Define the target
Translate the consultation into depth, tone, coverage and maintenance goals. A clear target prevents several competing ideas from ending up in one bowl.
3. Build the formula logic
Choose product, tonal direction, developer and ratio as connected decisions. Learn why changing one variable can change the entire result.
4. Learn from the result
Record application order, timing, observations and final result. Good formula history turns each return visit into better information rather than a fresh guess.
Your educator
Ida Gunell
Aveda Master Educator · colorist
“The goal is not to memorize more recipes. It is to build a calm formulation process you can repeat across different clients and professional color systems.”
Frequently asked questions
Professional answers, without the detour.
How do professional colorists formulate hair color?+
Professional formulation starts with diagnosis: natural level, artificial pigment, underlying warmth, porosity, condition and target. Product, tone, depth, ratio and developer should all answer that specific canvas.
Can one hair color formula work on every client?+
No. The same shade combination can behave differently depending on starting level, previous color, porosity, application order and development time. A useful formula record includes that context.
Is Blondr’s formulation education brand independent?+
Yes. Ida teaches transferable color theory and decision-making. Always apply those principles alongside the instructions and safety guidance for the professional color line you use.
How should I record a professional hair color formula?+
Save each zone separately where relevant, including product line, shades, ratio, developer, application order, development time, starting canvas and observations about the result.
Made for life behind the chair
Ida in your pocket. Your craft in your hands.
Watch concise lessons between clients, then return to complete services whenever you have time to go deeper.
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